Content Planning · 7 min read · 2025-02-01
How to Plan Your First 30 Blog Posts
A practical guide to planning your first month of blog content — from choosing topics to creating a content calendar.
U Can Blog Team
Published 2025-02-01
Having 30 blog post ideas before you launch gives you momentum. You won't waste time wondering what to write next — you'll just write. Here's how to plan your first 30 posts.
Step 1: Define your content pillars
Content pillars are the 3–5 main topics your blog will cover. Every post should fit under one of these pillars.
For example, a personal finance blog might have: - Budgeting - Saving - Side Hustles - Investing - Money Mindset
Step 2: Brainstorm 8–10 ideas per pillar
For each pillar, write down every post idea that comes to mind. Don't filter yet — just get ideas on paper. Aim for 8–10 per pillar.
Use these prompts: - What questions do beginners ask about this topic? - What mistakes do people make? - What tools or products can you review? - What's your personal experience with this topic? - What lists or guides could you create?
Step 3: Categorize by post type
Mix up your content types to keep things interesting:
- **How-to guides** — Step-by-step instructions
- **List posts** — "10 Best..." or "7 Ways to..."
- **Comparison posts** — "X vs Y: Which is better?"
- **Personal stories** — Your experience with a topic
- **Resource roundups** — Curated lists of tools, books, or links
Step 4: Prioritize your first 10
Your first 10 posts should include: 1. A cornerstone/pillar article for each content pillar 2. At least 2 posts targeting keywords with search volume 3. 1 personal story to build connection 4. 1 resource or tool roundup for affiliate potential
Step 5: Create a simple calendar
Map your 30 posts to a publishing schedule. Start with 2 posts per week:
| Week | Post 1 | Post 2 |
|---|---|---|
| Week 1 | Pillar post: Budgeting basics | List: 10 ways to save money |
| Week 2 | How-to: Create a budget | Personal: My savings journey |
| Week 3 | Comparison: Budget apps | List: Side hustle ideas |
| Week 4 | Pillar post: Investing 101 | How-to: Open a brokerage |
Tips for staying consistent
- **Batch your writing.** Write 2–3 posts in one sitting instead of one at a time.
- **Write outlines first.** A good outline makes the actual writing 3x faster.
- **Don't aim for perfect.** Your first posts won't be your best — and that's fine.
- **Set a publishing day.** Treat it like a deadline.
Skip the planning with a Starter Kit
If this feels like a lot of work, our Blog Starter Kits include 25–30 post ideas and a 30-day content calendar built in. You can skip straight to writing.
Ready to start your blog?
Our Starter Kits include the niche, structure, content plan, and everything you need to launch.